Field Engagement & Organizational Strategies

A well constructed partner program can only be so effective when your field engagement models (internally and between you and your partners) are misaligned. That "last mile" of field sales to partner teaming can make or break the successful operation of your partnering program. The Amazon Consulting team understands field selling and teaming dynamics and can help you evaluate roles, coverage models and rules of engagement to optimize your field level activities and relationships.

Field Engagement and Organizational Strategy Engagement Benefits:

  • Increased partner satisfaction
  • Strengthened field relationships (direct to indirect, partner to either)
  • Increase partner performance
  • Operational cost savings in compensation and incentive programs
  • Better visibility to sales forecasts

Field Engagement and Organizational Strategies Methodology:

The Amazon Consulting team will evaluate the following elements, through internal stakeholder and partner interviews, assess gaps and recommend improvement strategies:
  • Analyze field roles (direct and indirect and alignment to strategic goals
  • Review compensation plans (to the direct and partner mgmt. teams as well as the partners themselves)
  • Review coverage models and selling territory maps
  • Analyze field teaming processes, systems and communication methods
  • Identify gaps to optimized model, to industry best practices
  • Recommend prioritized list of changes, based on alignment to short and long term company objectives

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CompTIA Beakaway
CompTIA Breakaway brings the industry together for North America’s premier channel event. All the key channel players will be there - the top VARs, established and emerging vendors, distributors, media - in San Antonio this August! Breakaway is the largest assemblage of channel players in the IT Industry.
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Take Command of Partner Content!
In an age where relevant, up-to-date content can make or break a deal. To that end Amazon Consulting is proud to announced major enhancements to our partner automation system, PartnerPath. PartnerPath's Content Management module helps vendors keep content fresh, relevant and easy to find. Vendors can easily personalize content and set permissions on who gets to access it. In addition, vendors have complete control over content creation and management, which allows them to update, organize and publish content with a few clicks, rather than relying on IT resources or requiring any HTML knowledge.

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