Implementation Practices

While making the right planning decisions may be the toughest part of starting a new partner initiative, keeping the all the program elements moving forward after launch can be often be more difficult and time consuming.

No matter your organization's size or focus, you probably face questions about staffing channel functions. When to hire, who to hire, when to outsource, who to trust...

Amazon Consulting's team of seasoned channel consultants can help you move forward. Whether as on-site dedicated channel staff members or as part time project experts working remotely, our professionals are uniquely skilled at driving plans to completion on time and with a creative flair. Our clients trust us to craft channel ready sales and marketing tools and materials, execute partner programs and fill-in for your team during times of transition.

Although our services are customized to each client's needs, here are some examples of the types of services we provide.

  • Program Tools and Material Development

    Customized marketing materials that will get noticed

    Over years of experience working with hundreds of industry's leading partnering organizations, Amazon Consulting has a deep understanding of the critical elements that comprise a partner tool kit and the expertise to develop the materials for you.
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  • Outsourced Marketing Professionals

    Quickly scale without long-term headcount investment

    Today's business environment requires companies to operate on lean budgets even though channel operations responsibilities are growing. Increasingly, we are asked by our clients to "step-in" and assist bringing projects to completion, or to fill vacant roles (while recruiting for permanent positions). Whether it's 60, 90, 120 days or more, we are able to provide our clients with project-based channel professionals
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  • Co-Marketing Services

    Boost revenues and partner satisfaction by proactively providing expert marketing resources

    Want to improve your MDF utilization rates? Tired of your partners not using the resources you provide generate demand for your solutions? The vast majority of MDF and Co-Op funds are not utilized for a number of reasons. Amazon Consulting's co-marketing services can help you get the most out of your business development programs.
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Upcoming Events >

CompTIA Beakaway
CompTIA Breakaway brings the industry together for North America’s premier channel event. All the key channel players will be there - the top VARs, established and emerging vendors, distributors, media - in San Antonio this August! Breakaway is the largest assemblage of channel players in the IT Industry.
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Industry News >

Take Command of Partner Content!
In an age where relevant, up-to-date content can make or break a deal. To that end Amazon Consulting is proud to announced major enhancements to our partner automation system, PartnerPath. PartnerPath's Content Management module helps vendors keep content fresh, relevant and easy to find. Vendors can easily personalize content and set permissions on who gets to access it. In addition, vendors have complete control over content creation and management, which allows them to update, organize and publish content with a few clicks, rather than relying on IT resources or requiring any HTML knowledge.

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